World Invasion
World Invasion
DIGITAL PR
SOCIAL MEDIA
- Drafting and syndication of press releases
- Syntication of promotional assets in exclusivity
- International junket and set visit management
- Selection and creation of promotional videos (interviews, featurettes, clips)
- Adaptation and subtitling of promotional assets for the Italian audience
- Upload and management of promotional assets on YouTube
- Premiere & junket management
- Collection and analysis of online press reactions
- Organization of exclusive interviews
- Syndication of press releases to local media (local events, regional film programming)
- Online press reviews
- Buzz reporting
SOCIAL MEDIA
- Creation and setting up of the film’s Facebook page
- Concept and creation of visual assets
- Design and creation of character posters
- Design of creative and original assets (character posters, memes, movie quotes, reviews, users’ comments, countdown)
- Adaptation of international assets for the Italian audience
- Community management and moderation
- Social reporting (junkets, premieres, red carpet, influencer outreach)
Info
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Categories: Cinema
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Released at: 22 April 2011
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Client: Sony Pictures